100% Vegan Now and Forever. Learn more

Blonde revival purple toning shampoo and conditioner

Reawaken your blonde

NEW blonde revival shampoo and conditioner Neutralise brassiness for brighter, salon-fresh blonde colour. 96% naturally derived.* Sulfate-cleanser free. Silicone free. Vegan.

Self care surprises.

Hydration
to-go

FREE travel-size nutriplenish™ duo in light or deep moisture with any $65+ order, online or instore.


THE AVEDA MISSION

Plant infused. Sustainability at heart.

Aveda is 100% vegan, cruelty-free, wind & solar powered manufacturing, pioneer in 100% PCR bottles & 90% naturally derived hair

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
 

Nourish your scalp and hair with pramasana nourishing scalp masque

Nourish your scalp and hair

NEW pramāsana nourishing scalp masque Helps balance sebum levels, preserving the scalp's natural moisture barrier. 97% naturally derived.* Vegan.

Ready. Sets. Go!

Coloured, curly, hydration or smoothing. Shop our NEW value sets. For a limited time only.

Shop discovery sets including nutriplenish, invati advanced and botanical repair

Find your hair's new favourite

NEW discovery sets from nutriplenish, invati advanced, and botanical repair. Try a trio of each system offered at a 15% value.*

Shop botanical repair intensive strengthening masques - choose light or rich.

95% say their hair feels instantly repaired

NEW botanical repair™ intensive strengthening masques Choose light or rich.

Nutrient-powered vegan hair hydration

nutriplenish Hydrate hair until your next shampoo with nutrient-rich superfoods.

Click here to Shop now for invati advanced intensive hair and scalp masque

Thicker hair begins
with scalp care

NEW invati advanced intensive hair & scalp masque

Aveda is proud to be 100% vegan.

The world
in your hands

By making impactful decisions today,
you have the power to build a more
sustainable tomorrow. 

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