If your hair has been chemically lightened, a purple shampoo will keep it looking bright at all times. A purple shampoo and conditioner is especially useful if your natural hair colour is dark, as it will prevent any yellow, orange or red tones from appearing. With regular use, a specially formulated blonde shampoo works as a colour corrector to keep your hair from becoming brassy or dull.

For best results, combine your purple shampoo for blonde hair with a Botanical Repair™ Professional Treatment, for hair that shines with vitality and health. If you’re looking to top up your colour, Aveda’s vibrant vegan hair colour options are exactly what you need. There are so many ways to wear vibrant vegan hair colour. Learn more about our vegan hair colour and use our salon finder to find an Aveda expert near you.

The Aveda Blonde Revival™ Purple Toning Shampoo will revive blonde hair that is starting to show signs of damage or dullness. The violet-rich pigments will correct the tone of brassy hair, leaving you with a blonde look that’s fresh, radiant and natural. Plus, Aveda’s purple shampoo range has been infused with acai and passionfruit oils, which will provide nourishment and moisture to dry hair.

Looking for the best blonde shampoo? Blonde Revival™ uses a triple-action system to maximise the brightness, health and lustre of your hair. First, it will reawaken the blonde colour using violet pigments to eliminate any unwanted yellow or brassy tones. Second, the natural blend of lightweight oils will renew the softness of your hair. Finally, Aveda’s purple conditioner will resurface the fibres of your hair, making it stronger and more glossy. Use your purple shampoo before and after visiting the salon, to maintain the natural beauty of your hair.