Indulge in Radiance
*Terms & Conditions apply.
100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED
Featured Products
versus unwashed hair.
**Ex vivo testing on tresses versus unwashed hair.
NEW Botanical Repair™ Purple Toning Shampoo
by 5X* for a brighter
blonde.
*Testing on tresses after one use vs. non-toning shampoo.
Give $20,
get $20 off
Refer a friend and you both will receive $20 off after first purchase
New ways to pay
Klarna, Alipay and Afterpay are available to make shopping easier than ever.
Aveda Trustmark
This Aveda Trustmark is your guarantee you are shopping directly with Aveda or at an authorised Aveda retailer.
The Art and Science of Pure Flower and Plant Essences
Cruelty-free, leaping bunny approved
100% vegan, naturally derived high-performance formulas.
Pioneer in sustainability
First beauty company to use 100% PCR resin in bottles and jars.
Care for the people and planet
Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access.