BEAUTY | June 9, 2018


Healthy hair gives us confidence, but it’s not always easy to keep our hair strong, smooth, and lustrous.


Both men and women are affected by a whole range of specific hair concerns, such as frizziness or dullness. Some struggle with fine hair that falls flat when they style, while others have dry hair that’s brittle and dehydrated.


One of the most common hair concerns is thinning. Thick, healthy hair is strong and full, so it can be difficult to feel confident when your hair is brittle or breaking. Hair thinning can become a concern at any age and in any type of hair, which makes it a problem that’s both widespread and frustrating.


Fortunately, hair care products can target thinning hair and help give you thicker, fuller hair. At Aveda, we create natural products that target the causes of hair loss due to breakage* so that you can regain your radiant, voluminous hair.


Hair products designed for thinning hair need to be both powerful and gentle. At Aveda, we use naturally derived ingredients to create products that work effectively. And because thinning hair requires a comprehensive approach, we’ve formulated a 3-step system to promote thick, healthy hair.


The Invati Advanced™ 3-step system

The Invati Advanced™ 3-step System is specially formulated for thinning hair. The system includes an exfoliating shampoo, a hair thickening conditioner, and a scalp revitaliser. Each step does its part to promote hair that’s thicker and fuller. Our shampoo focuses on a nourished scalp foundation, while our conditioner instantly thickens with fullness that lasts all day. Together, the 3-step system works to reduce hair loss due to breakage by 53%*.


The first step in our Invati Advanced™ hair care system is the Exfoliating Shampoo. This is the best shampoo for gently exfoliating, cleansing and renewing the scalp as it targets both hair and scalp. Like all Aveda products, it’s made with ingredients found in nature.


Wintergreen-derived salicylic acid helps remove build-up that can clog the pores in your scalp, creating a healthy foundation for hair to grow. Gentle plant-derived conditioners in the shampoo help nourish and detangle to help prevent the hair from breakage during shampooing, creating an optimal foundation for thicker, fuller hair. A blend of Ayurvedic herbs including ginseng and certified organic turmeric help the shampoo for thinning hair to invigorate the scalp as you massage it in.


The second step is the Invati Advanced™ Thickening Conditioner. The conditioner not only helps strengthen the strands of your hair, but it also instantly thickens hair with fullness that lasts all day. The formula uses naturally derived amino acids to mimic your hair’s building blocks, helping the strengthen your hair from roots to ends. Certified organic amla instantly thickens your hair from the roots, creating a fuller appearance. Of course, it also conditions your hair using a weightless blend of nourishing plant oils.


Our scalp revitaliser is the third and final step in the Invati Advanced™ System. The Invati Advanced™ Scalp Revitaliser reduces hair loss* due to breakage to help keep the hair you have longer. Like the shampoo for thinning hair, it uses natural  ingredients that work. The formula contains our innovative blend of tangerine peel and Japanese knotweed to penetrate and help support your hair’s natural keratin. Our patented bio-fermented blend plus our Ayurvedic herb blend with ginseng and certified organic turmeric help invigorate your scalp when massaged in. The revitaliser also contains certified organic amla that instantly thickens to help lift the hair at the root. The result is hair that looks lifted and a scalp that’s clean and invigorated.


Each step in our Invati Advanced™ System performs a specific job to reduce hair loss* due to breakage. While the shampoo for thinning hair exfoliates and cleanses, the thickening conditioner offers a fullness that lasts all day. Finish with the scalp revitaliser to invigorate your scalp and create a healthy foundation for hair to grow.


When you’re faced with hair thinning and hair loss, it can seem hopeless -- but the Invati Advanced™ range is here to help. The system doesn’t just help create hair that’s thicker and fuller; it can also give you back your confidence. Gain thicker, fuller hair that will transform your look, and maybe even the way you feel about yourself.


*Due to breakage from brushing, after using the Invati Advanced™ system for 12 weeks.