Aveda is delighted to be partnering with Take 3 for the sea, an award-winning and celebrated leader in sustainability, with a mission to reduce global plastic pollution through education that inspires participation. The non-profit organisation, headquartered on the Central Coast of New South Wales, Australia, aims to increase participation in simple actions to reduce waste and plastic pollution.
Their simple call to action encourages individuals to Take 3 pieces of rubbish before leaving the beach, waterway or… anywhere. The global #Take3fortheSea movement has recorded participation in 129 countries and removes over 10 million pieces of rubbish from the environment every year.
We are raising $100K that will support Take 3 to work with education, social and community groups nationwide to remove 1.5 million pieces of rubbish.