THE AVEDA WAYWhen you choose Aveda, you help care for the world you live in.Explore our commitments. Cruelty-Free. No Animal TestingProducts tested on people. LEARN MORE With Naturally Derived IngredientsFrom plants, non-petroleum minerals or water. LEARN MORE Wind-Powered ManufacturerAll of our products are manufactured with 100% wind power (3rd party offsets currently in process). LEARN MORE PIONEER IN POST-CONSUMER RECYCLED PACKAGINGFirst beauty company using 100% post-consumer recycled PET.LEARN MORE Pure-Fume™ AromaCreated with the art & science of pure flower and plant essences. LEARN MORE