Curly hair
REPAIR CURLY HAIR BY ADDING 10 SECONDS TO YOUR WASH DAY ROUTINE
HOW TO GET STRONG, SHINY, HYDRATED CURLS WITH A STYLING CREAM
Artist tips for styling curls with our game-changing curl cream.
Shop the video: be curly advanced™ curl enhancing cream
SIMPLE CURLY HAIR STYLING ROUTINE
Hydrate curls with vegan nutrition and create soft hold at the same time with this easy styling tutorial.
Shop the video: nutriplenish™ curl gelée
STRENGTHEN CURLY DAMAGED HAIR IN 1 NIGHT
A step by step look at our strengthening overnight serum, which reduces the look of split ends by 84%* overnight.
Shop the video: botanical repair™ overnight strengthening serum
HOW TO HYDRATE DRY CURLY HAIR
Deeply replenish curls with a wash and style routine that's powered by vegan nutrition.
Shop the video: nutriplenish™ deep shampoo, conditioner, treatment masque, leave-in conditioner & curl gelée
5 WAYS TO CUSTOMIZE HYDRATION FOR CURLY HAIR
Hydrate and replenish curls just the way you like with one vegan nutrition-powered hair oil.
Shop the video: nutriplenish™ multi-use hair oil
*Laboratory testing on tresses.
Your curly hair
care routine
step 1: cleanse
Remove build-up from hair
and scalp with a shampoo
or co-wash.
step 2: condition
Nourish and moisturize hair
with a conditioner or masque.
step 3: prime
Create a strong foundation
for your styling product(s).
step 4: style
Create your own look with
formulas developed for
different hair types and
styling needs.
CURLY HAIR FAVORITES
Shop a selection of products specifically formulated for those with curly hair.
Plant-powered hair care rooted in nature.